Building Layers of Advantage,searching for Loose Bricks,changing the Rules of Competitive

question 20

Multiple Choice

Building layers of advantage,searching for loose bricks,changing the rules of competitive engagement,and collaborating are elements of Hamel and Prahalad's framework for:

• A) quality advantage.
• B) positioning.
• C) competitive innovation.
• D) marketing management.
• E) innovation leadership.