What Is the Most Important Factor to Consider When Developing

question 21

Multiple Choice

What is the most important factor to consider when developing the promotional mix for a product?

• A) Position
• B) Communication mix
• C) Delivery method
• D) Price
• E) Target audience

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Definitions:

Instrumental Stage

A developmental phase where an individual learns to engage in activities or behaviors for the sake of achieving a goal or obtaining a reward.

Moral Development

The process by which individuals learn to differentiate right from wrong, acquire virtues, and make ethical decisions as they grow and mature.

Defer

To postpone or delay an action or decision to a later time.

Moral Intelligence

The capacity to understand principles of right and wrong and to behave according to these principles, leading to ethical decision making.