What Does a Company Need to Operate So That It

question 80

Multiple Choice

What does a company need to operate so that it has total control over its communications without dependence on other companies?

• A) Its own Web site
• B) Its own VSAT system
• C) An extranet
• D) Its own groupware site
• E) Enterprise planning

Understand how personal perceptions and cognitive biases affect consumer behavior.

Understand the concept and applications of popularity filters in e-commerce.

Comprehend the principle of 'thinslicing' and its implications in decision-making.

Identify the role of social software plug-ins in promoting products on social networks.

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Definitions:

Marketing

The process of creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

Value

The significance, value, or benefit of something to an individual.

Institutions

Established organizations or foundations, especially those dedicated to education, public service, or culture.

Auction Sites

Online platforms where goods or services are sold to the highest bidder through a competitive bidding process.