The Assumption That Media Consumers Automatically Accept Whatever Meaning Is

question 71

Multiple Choice

The assumption that media consumers automatically accept whatever meaning is in the "texts" they consume is called

• A) the active audience model.
• B) the encoding/decoding model.
• C) textual poaching.
• D) the magic bullet theory.

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Definitions:

Motivated to Eat

The drive or urge to consume food, often influenced by physiological hunger, psychological factors, or environmental cues.

Neural Areas

Specific regions within the brain that are responsible for processing various types of cognitive and physiological functions.

Hypothalamus

A region of the brain responsible for hormonal control, regulation of body temperature, hunger, thirst, and other homeostatic systems.

Ghrelin

A substance primarily generated by the stomach, which encourages the feeling of hunger and communicates the need to eat to the brain.