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How does female sterilization work to prevent pregnancies?
Push Strategy
A marketing approach where a product is pushed through the distribution channel from producer to the end consumer.
Informative Advertising
Communication used to create and build brand awareness, with the ultimate goal of moving the consumer through the buying cycle to a purchase.
Brand Awareness
The extent to which consumers are familiar with the qualities or image of a particular brand of goods or services.
Repurchase
The action of buying a product or service again, often used as a measure of customer loyalty or satisfaction.
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