What Is a Minority Group and What Are the Key

question 6

Essay

What is a minority group and what are the key characteristics that define a minority group in the field of social science? Why might the term minority cause confusion, and what would a reasonable alternative label be?

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Definitions:

Traditional Advertising

Marketing efforts that use established channels such as television, radio, newspapers, and billboards to communicate to a broad audience.

Return On Investment

A measure used to evaluate the efficiency or profitability of an investment, calculated as the net profit from the investment divided by its cost.

Social Media Profile

An individual's or organization's public persona on a social media platform, consisting of various personal or business-related information and posts.

Marketing Plan

A comprehensive document outlining a company's advertising and marketing efforts for a specific period.