Examlex
If you were like most other Canadians, which of the following would you do?
Strategic Relationship
A partnership or alliance between two or more entities to pursue a set of agreed upon objectives while remaining independent organizations.
Characteristics
Distinctive features or qualities that define and distinguish a person, object, or concept.
Franchising
A business model where a brand and business system is licensed by a franchisee from the franchisor.
Marketing Channel
The route or pathway through which goods and services travel from the producer to the consumer.
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