Exhibit 2-3: in a Study Designed to Investigate the Effect

question 12

Multiple Choice

Exhibit 2-3: In a study designed to investigate the effect of self-recitation on recall, an investigator asked two groups of 10-year-olds to memorize a number of statements.The subjects of Group I were told to read the statements repeatedly.The subjects of Group II were told to read the statements repeatedly and also to spend some of their time to test their recall by self-recitation.Later, both groups were given a test of memory for the statements.Statistical analysis of the scores showed that the subjects of Group II obtained significantly higher scores than those of Group I.
-Refer to Exhibit 2-3.The memory test scores in this study were

• A) the dependent variable.
• B) the independent variable.
• C) a constant.

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Definitions:

Psychological Factors

Elements that influence a consumer's purchasing behavior and decision-making process, including motivations, perceptions, attitudes, and beliefs.

Economic Transaction

An event or agreement in which goods, services, or assets are exchanged between parties for money or its equivalent.

Basic Theory

The foundational concepts and principles that form the base of a particular field of study or science.

Context

The circumstances or setting that surrounds and gives meaning to an event, statement, or idea.