The Accompanying Figure Shows a Single Consumer's Demand for Ice

question 93

Multiple Choice

The accompanying figure shows a single consumer's demand for ice cream at the student union. The student union sells a total of 7,200 scoops of ice cream each week at a price of $2.00 per scoop. If every student who buys ice cream has the demand curve shown above, then there must be ________ students purchasing ice cream each week.

• A)800
• B)1,200
• C)1,500
• D)2,000

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Definitions:

Marketing Action

Any initiative or effort undertaken by a company to promote its products or brand to its target market.

Market-product Grid

A tool that helps companies analyze their market offerings by examining different markets and the products they offer in each.

Market Segment

A group of individuals or organizations sharing one or more characteristics that cause them to have similar product needs.

Urban University

An institution of higher education located in a city environment, often offering distinct opportunities and challenges compared to rural institutions.