The ________ Approach to 'Being Green' Is When an Organisation

question 66

Multiple Choice

The ________ approach to 'being green' is when an organisation chooses to respond to multiple demands made by groups in the organisation's external environment.

• A)legal
• B)market
• C)stakeholder
• D)responsibility
• E)activist

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Definitions:

High Absolute Costs

Refers to the significant total amount required for a particular endeavor, such as production, investment, or purchase, often posing a barrier to entry or participation.

Media Cooperation

Collaboration between companies and media organizations to promote products, services, or messages effectively.

Promotional Mix

The combination of marketing tools a company uses to effectively communicate its brand or product message to the target audience.

Product's Life Cycle

The stages a product goes through from conception and introduction to the market, through growth, maturity, and decline.