Which of the Following Is NOT a Cultural Variable That

question 100

Multiple Choice

Which of the following is NOT a cultural variable that supports innovation?

• A)acceptance of ambiguity
• B)tolerance for the impractical
• C)high external controls
• D)tolerance of risks
• E)focus on ends, not means

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Definitions:

Market Penetration

The extent to which a product or service is recognized and purchased by customers in a particular market.

Marketing Mix

The strategic set of actions that a company uses to promote its brand or product in the market, involving variations of product, price, promotion, and place strategies.

Marketplace

Any venue, physical or digital, where goods, services, or information are exchanged between buyers and sellers.

Consumer's Needs

The fundamental requirements that customers seek to satisfy when they purchase goods or services.