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If You Want to Know What an Organisation's Real Goals

question 98

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If you want to know what an organisation's real goals are, closely observe what members of the organisation actually do.


Definitions:

Customer Value

A customer's assessment of a product or service's value in relation to competing options.

Marketspace Opportunity

Opportunities for conducting business and selling goods or services through digital or online platforms, as opposed to physical markets.

Customization

Customization is the process of modifying a product or service to meet the specific needs or preferences of an individual customer or a particular market segment.

Choice

The act of selecting between two or more alternatives.

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