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Define the Concept of 'Mass Customisation' and Provide Several Relevant

question 126

Essay

Define the concept of 'mass customisation' and provide several relevant examples.Briefly discuss how technology is vital to the success of mass customisation efforts.


Definitions:

Drought in Maine

A prolonged period of abnormally low rainfall, leading to a shortage of water, specifically within the geographical area of Maine.

Standing-Room-Only Close

A sales technique that creates a sense of urgency by implying limited availability.

Digital Camera

A device that captures photographs in digital format, allowing for storage, display, and manipulation on computers.

Christmas

A holiday celebrated on December 25 that commemorates the birth of Jesus Christ and is marked by traditions of gift-giving, decorations, and festive meals.

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