A Key Customer Benefit of a Product or Service That

question 12

Multiple Choice

A key customer benefit of a product or service that sets it apart from the competition answers the critical questions every customer asks: "What's in it for me?" and is known as ________.

• A)its brand identity
• B)the unique selling proposition (USP)
• C)total quality management (TQM)
• D)branding

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Definitions:

Employee Involvement

The practice of including employees in the decision-making process and giving them a say in the operation and management of the company.

Narrow Span of Control

Narrow span of control refers to a management structure where a manager oversees a small number of subordinates, allowing for closer supervision.

Interdependent Work

refers to tasks or projects that require collaboration and coordination among team members or departments for successful completion.

Work Activities

Tasks, duties, and responsibilities that are part of a job or occupation, contributing to the production of goods or services.