Before a Web Site Can Become the Foundation for a Successful

question 94

Multiple Choice

Before a Web site can become the foundation for a successful e-business ________.

• A)the technology must be right
• B)it should be previewed by a Web designer
• C)it must be created with the target audience in mind
• D)the physical storefront must be established

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Definitions:

Term To Maturity

The length of time until the principal amount of a bond or other debt instrument is due to be repaid.

Yield To Maturity

The total expected return on a bond if held until its maturity date, expressed as an annual rate.

Coupon Rate

The annual interest rate paid by a bond relative to its face value, expressed as a percentage.

Duration-based Immunization

A strategy used in portfolio management to minimize the risk of interest rate fluctuations by matching the duration of assets and liabilities.