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In reviewing the literature in an action research project, the researcher
Endless Chain Referral
A method in sales where a customer is asked to provide the names of other potential customers, creating a "chain" of referrals that can potentially lead to endless opportunities.
Prospecting
The process of searching for potential customers or clients to generate new business opportunities.
New Prospects
Potential customers who have been identified as having a probable interest in a product or service but have not yet made a purchase.
Increase Sales
Strategies or actions taken to upraise the number of products or services sold, thus enhancing revenue.
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