Research Presentations at Professional Conventions

question 17

Multiple Choice

Research presentations at professional conventions

• A) should be comprehensive since audience members probably don't have an adequate background.
• B) are typically at least an hour long.
• C) may focus on research in progress.
• D) None of these is true.

Understand the use of emotional and logical appeals in persuasive communication.

Identify and apply the stages of the AIDA model in creating persuasive messages.

Understand the importance of selecting appropriate media for delivering persuasive messages based on audience preferences and expectations.

Understand the role of evidence and logic in enhancing the credibility and effectiveness of persuasive messages.