Susan Is Trying to Select the Right Tour

question 73

Multiple Choice

Susan is trying to select the right tour.She is going to Scotland but can't make up her mind what she wants to do when she gets there.There are so many variables including cost, the weather and Susan's desire to see the village her grandmother called home.Susan's problem emphasises the importance of the ________ in designing an effective hospitality-marketing program for the tourism industry.

• A)experiential perspective
• B)behavioural influence perspective
• C)purchase momentum phenomenon
• D)rational perspective

---

Definitions:

Charter Schools

Independent schools financed by public funds, initiated by educators, parents, or community organizations based on the conditions of a charter agreement with local or national authorities.

Public Schools

are educational institutions funded and administered by the government, providing free education to students.

State and Local Districts

Administrative divisions within a country or a state, governed by local authorities, often responsible for local policies, education, and public services.

Developmental Psychology

A branch of psychology that studies the growth and development of the human mind and behavior across the lifespan.