BloomsJay Resorts Inc

question 18

Multiple Choice

BloomsJay Resorts Inc. has multiple tropical resorts in various locations. In a crowded market that caters to all kinds of consumers, this resort caters mainly to gays with a guaranteed hassle-free holiday experience at a premium price. What strategy is BloomsJay using to gain competitive advantage?

• A)a low-cost provider strategy
• B)a broad differentiation strategy
• C)a focused low-cost strategy
• D)a focused differentiation strategy
• E)a best-cost provider strategy

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Definitions:

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The roles or designations within an organization or structure, defining responsibilities and authority.

Performance Assessment

The process of evaluating the efficiency, effectiveness, and productivity of an employee or a team.

Past Performance

Historical record of an individual's or organization's achievements, behaviors, and contributions.

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