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Why Are the Capabilities Needed to Build a Sustainable Competitive

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Essay

Why are the capabilities needed to build a sustainable competitive advantage so important to a winning business strategy? Cite one of the company examples in the chapter to illustrate your answer.


Definitions:

Fight-Or-Flight

An innate response to a potential damaging situation, aggression, or risk to life preservation.

Catharsis

The process of releasing and thereby providing relief from strong or repressed emotions through particular activities or experiences.

Sympathetic Nervous System

A part of the autonomic nervous system that prepares the body for rapid action in response to threats, often referred to as the "fight or flight" system.

Fight-Or-Flight

A physiological response to perceived harmful events, attacks, or threats to survival, preparing the body to either confront or flee from the danger.

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