What Makes the Marketplace a Competitive Battlefield

question 100

Multiple Choice

What makes the marketplace a competitive battlefield?

• A)the race of industry members to build strong defenses against the industry's driving forces
• B)the constant rivalry of firms to strengthen their standing with buyers and win a competitive edge over rivals
• C)the ongoing race among rival sellers to have the highest-quality product
• D)the ongoing efforts of industry members to introduce new and improved products/services at a faster rate than their rivals
• E)the ongoing race among rivals to achieve the fastest rate of growth in revenues and profits

Recognize the importance and methods of salesforce size determination and the role of workload analysis in it.

Identify the major tasks involved in the implementation stage of the sales management process.

Understand the ethical considerations in sales and the importance of ethical practices to ask about competitors' strategies.

Recognize the advantages and disadvantages of different sales organization structures, including geographical and product-based.

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Definitions:

Executive Information System

A digital dashboard that helps executives to make decisions by providing easy access to important business metrics and data.

Mainframe Computer

A large, powerful computer system used in complex applications for bulk data processing.

Storage Capacity

The volume or space available for storing goods or data in a warehouse, hard drive, or other storage systems.

Executive Support System

A type of management information system designed to facilitate and support the information and decision-making needs of senior executives.