Collaborative Relationships Between Particular Sellers and Buyers in an Industry

question 134

Multiple Choice

Collaborative relationships between particular sellers and buyers in an industry can represent a source of strong competitive pressure when

• A)virtually all buyers have strong brand attachments and are highly brand loyal.
• B)demand for the product is growing rapidly.
• C)sales are made to buyer groups with either strong bargaining power or high sensitivity.
• D)sellers are racing to add the latest and greatest performance features so as to attract the patronage of important or prestigious buyers.
• E)buyers are very quality conscious.

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