Market Circumstances That Make a Focused Low-Cost or Focused Differentiation

question 53

Multiple Choice

Market circumstances that make a focused low-cost or focused differentiation strategy attractive are characterized by

• A)a target market niche that is too small to be profitable and offers low growth potential.
• B)an industry has few or no segments and market niches, thereby precluding the choice of an attractive niche suited to a company's resource strengths and capabilities.
• C)high costs or increased difficulty for multisegment rivals to meet the specialized needs of the target market niche and at the same time satisfy the expectations of their mainstream customers.
• D)intense competition from industry leaders in the niche or focused segment.
• E)few, if any, rivals are attempting to specialize in the same target segment.

Differentiate between organic and inorganic molecules.

Understand the key steps in the Software Development Life Cycle (SDLC).

Recognize different subsets and versions of programming languages.

Identify the fundamental concepts and terminologies in programming and development.

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Definitions:

Glocalization

The process of firms standardizing their products globally, but using different promotional campaigns to sell them.

Marketing Strategy

A long-term plan designed to achieve a company's marketing goals by understanding customer needs and creating a clear positioning for the product or service.

Economic Trends

The general direction in which an economy is moving, based on statistical measures such as growth rates, inflation, and unemployment.

Social Trends

Patterns of change or stability in societal behaviors, attitudes, and cultural norms over time, which influence various aspects of society such as consumer behavior.