A Low-Cost Provider Strategy Can Defeat a Differentiation Strategy When

question 31

Multiple Choice

A low-cost provider strategy can defeat a differentiation strategy when

• A)sellers are not charging a price premium.
• B)many rivals are pursuing a similar differentiation approach.
• C)a company can offset thinner profit margins per unit by selling enough additional units to increase total profits.
• D)there are few ways to differentiate a product or a service and many buyers perceive these differences valuable.
• E)customers are basically satisfied and don't think extra attributes are worth a higher price.

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