Traditionally,a Correlation Is Deemed Statistically Significant If It

question 59

Multiple Choice

Traditionally,a correlation is deemed statistically significant if it

• A) is less than -.05 or greater than .05.
• B) would occur by chance alone less than 5 times out of 100.
• C) is less than -.95 or greater than .95.
• D) is greater than 1.00.

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Definitions:

Market Segments

The process of dividing a broad target market into smaller, more homogeneous groups of customers with similar needs, characteristics, or behaviors.

Consumer Price Points

Predetermined prices at which customers are willing to buy a product or service.

Inter-consumer Communication

The exchange of information, perceptions, and opinions between customers, often influencing purchasing decisions and brand perceptions.

Innovative New Products

Refers to products that introduce unique features, benefits, or technological advancements, distinguishing them from existing offerings in the market.