Creating Programming That Is Interesting Enough to Attract People to Watch

question 85

Multiple Choice

Creating programming that is interesting enough to attract people to watch it or listen to it and then interrupting the programming to bring viewers a commercial message is a technique of ________.

• A) search engine marketing
• B) social entertainment
• C) the interruption-disruption model
• D) the horizontal revolution
• E) cloud computing

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Definitions:

Revenues

The aggregate revenue from selling goods or providing services which constitute the core business activities.

Net Income

Net income is the total profit of a company after all expenses, taxes, and costs have been subtracted from total revenue.

Financial Ratios

Quantitative measures derived from financial statement analysis used by investors and analysts to evaluate a company's financial health and performance.

P/E Ratio

The price-to-earnings (P/E) ratio is a valuation measure comparing the current share price of a company to its per-share earnings.