All of the Following Questions Create Answers That Form the Basis

question 57

Multiple Choice

All of the following questions create answers that form the basis for a propagation brief EXCEPT:

• A) Who is the target audience?
• B) Is there another group of people who can persuade the target audience to follow them?
• C) What content will be needed?
• D) What are our competitors doing in terms of social marketing?
• E) How will experience engagement be extended and shared throughout the social channels?

---

Definitions:

Think

The process of using reason or mental faculties to consider ideas, make decisions, or reflect on various subjects.

Feel

An experience of emotion or sensation, often used to describe a subjective, internal state.

Symbolic Interactionism

A sociological perspective focusing on how individuals interact with each other through symbols, language, and shared meanings, shaping their social realities.

Negotiated Interaction

The process through which individuals communicate and reach an agreement or understanding, often in the context of social relationships.