________ Is the Process of Dividing a Market into Distinct

question 80

Multiple Choice

________ is the process of dividing a market into distinct groups that have common needs and characteristics.

• A) Behavioral targeting
• B) Market segmentation
• C) Lifestream aggregation
• D) Social media addiction
• E) Handle squatting

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Definitions:

Sociocultural Perspective

An approach in psychology that examines how societal and cultural influences shape individual behavior, attitudes, and development.

Zone of Proximal Development

A concept in cognitive development theory referring to the difference between what a learner can do without help and what they can achieve with guidance and encouragement from a skilled partner.

Recognition Memory

The ability to identify a previously encountered stimulus.

Recall

The mental process of retrieval of information from the past.