Secondary Content

question 85

Multiple Choice

Secondary content:

• A) is a visual element used to change the aesthetic of a web page.
• B) is an option to have one's profile reflected back to them from the perspective of others.
• C) is a small digital badge that people can embed in emails and on websites to share their contact information and social affiliations.
• D) enables users to project an identity more vividly to others within a community.
• E) is what others create that we feel are worth redistributing to our social networks.

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Definitions:

Reward Power

The capacity to influence others' behavior by offering them positive incentives.

Coalition Building

The process of assembling a group of diverse organizations or people to pursue a common goal or address a specific issue through collaboration.

Upward Appeals

A tactic in which an individual attempts to influence a decision or receive support by appealing to higher-level superiors or authorities.

Rational Appeals

a method of persuasion that uses logical arguments and concrete evidence to convince people rather than emotions or credibility.