Which of the Following Is NOT in Line with Key

question 25

Multiple Choice

Which of the following is NOT in line with key components to word-of-mouth marketing as identified by the Word of Mouth Marketing Association (WOMMA) ?

• A) Educate people about your products and services.
• B) Identify people most likely to share their opinions.
• C) Provide tools that make it easier to share information.
• D) Study how, where, and when opinions are being shared.
• E) Listen and respond to supporters, but not to detractors or neutrals

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Definitions:

Emotional Disorders

Psychological disorders primarily characterized by significant disturbances in an individual's emotional state.

Operant Conditioning

A training approach where behavior significance is changed by either encouraging or discouraging feedback.

Reinforcer

Any stimulus that strengthens or increases the probability of a specific response or behavior by being presented immediately after that response.

Operant Conditioning

A method of learning that occurs through rewards and punishments for behavior, whereby an association is made between a behavior and a consequence for that behavior.