We Act Under the Influence of ________ When We Choose

question 82

Multiple Choice

We act under the influence of ________ when we choose a product due to its popularity among others.

• A) social proof
• B) authority
• C) affinity
• D) scarcity
• E) consistency

Comprehend the importance of a store’s image and how it is formed by various factors.

Identify the valued aspects of e-commerce websites by online shoppers.

Understand the impact of social shopping and online shopping tools on consumer knowledge and behavior.

Distinguish between different types of shopping motives and shopping orientations.

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Definitions:

Inflation

The economic condition characterized by an increase in prices and fall in the purchasing value of money.

Real Wages

Wages adjusted for inflation, representing the purchasing power of income earned from work.

Workers

Individuals engaged in various occupations, typically employed to perform specific tasks or services in exchange for compensation.

Strike

A work stoppage caused by the mass refusal of employees to work, usually in protest against labor conditions, policies, or other employment issues.