The Origins of the Study of Communication and Persuasion Can

question 43

Multiple Choice

The origins of the study of communication and persuasion can be traced back to:

• A) Festinger's theory of cognitive dissonance.
• B) studies on war propaganda by the Yale social psychology group.
• C) Baumeister and Covington's research on audience self-esteem.
• D) Lewin's studies of leadership in boys.

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Definitions:

Behavior of Heat

The study of how heat energy transfers between materials or systems and its effects.

State Change

A transition of a system or substance from one physical or thermodynamic state to another.

Latent Heat

The amount of heat absorbed or released by a substance during a phase change, without a change in temperature.