The Textbook Discusses Frito-Lay's Preestablished Standards to Measure Crunchiness and Salt

question 4

Multiple Choice

The textbook discusses Frito-Lay's preestablished standards to measure crunchiness and salt content of its chips as an example of ______.

• A)the quality of the products Frito-Lay produces
• B)the ease of measuring quality in products as contrasted to services
• C)the type of benchmarks and standards companies may have for their products and services
• D)the superiority of Frito-Lay's chips to McDonnell's French fries

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