Which of the Following Statements Is FALSE with Regard to Mass

question 81

Multiple Choice

Which of the following statements is FALSE with regard to mass service?

• A)The customization of the service is negligible.
• B)There is limited contact between customer and service provider.
• C)The volume of service is low.
• D)The intensity of labor required is high.

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Definitions:

Communication Pieces

Various forms of media created to convey messages or information to a specific audience, including brochures, advertisements, and digital content.

Social Media Marketing Integration

This involves the strategy of blending social media tactics seamlessly into an organization’s marketing mix to enhance user engagement and spread brand awareness.

Chatbots

Artificial intelligence systems designed to simulate conversation with human users, typically used in customer service and information retrieval.

Social Media Networks

Social Media Networks are online platforms where individuals and organizations can create profiles, share content, and interact with each other, facilitating communication, content distribution, and community building.