In the Sales and Operations Planning Process,the ______ Adopt a Reactive

question 49

Multiple Choice

In the sales and operations planning process,the ______ adopt a reactive approach to match supply with demand.

• A)options to influence demand
• B)options to influence revenue
• C)options to influence supply
• D)options to influence costs

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Definitions:

Advertising Plan

A strategy laid out to communicate the benefits of a product or service to the target audience through various mediums.

Marketing Program

A comprehensive plan that integrates various marketing strategies and tactics, including advertising, promotions, and sales activities to achieve business objectives.

Sales Promotions

Short-term incentives or activities designed to boost sales or consumption of products or services.

Premiums

High-quality products or services often sold at a higher price due to their perceived extra value.