The Process of Collecting and Analyzing Original Data and Applying

question 26

Multiple Choice

The process of collecting and analyzing original data and applying the results to current research needs is called ________.

• A) primary market research
• B) secondary market research
• C) data harvesting
• D) data mining

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Definitions:

Dividend Reinvestment Plans

Programs offered by corporations allowing investors to automatically reinvest dividends paid out by the stock into additional shares, potentially increasing their holdings over time.

New Stock

Shares that are issued for the first time by a company to the public in the primary market.

Open Market Purchase

The buying of shares of a company through the stock market by individuals or companies.

Stock Split

A corporate action where a company divides its existing shares into multiple shares to boost the liquidity of the shares, though the market capitalization remains the same.