________ Is a Major Component of a Promotion Mix

question 52

Multiple Choice

________ is a major component of a promotion mix.

• A)Distribution
• B)Market segmentation
• C)Pricing
• D)Public relations

---

Definitions:

Effort Factors

Variables that influence the amount of effort an individual puts into a task or activity.

Job Performance Standards

The work performance expected from an employee on a particular job.

Actual Employee Performance

Actual employee performance refers to the real work outputs and achievements of an employee as assessed through observations, outcomes, and evaluations.

Stock Merchandise

The process of purchasing, handling, and displaying inventory in retail.