Small Electronic Packets of Information About Users That the Advertisers

question 10

Multiple Choice

Small electronic packets of information about users that the advertisers store in users' personal browsers are known as

• A)data.
• B)cookies.
• C)spyware.
• D)malware.
• E)media. 

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Definitions:

Level of Satisfaction

The degree to which needs, desires, or expectations are fulfilled or gratified.

Marginal Utility

The change in satisfaction or utility received by consuming one additional unit of a good or service.

Limited Usefulness

Refers to the notion that a tool, resource, or piece of information is only beneficial or applicable in certain situations or to a certain extent.

Optimal Quantity

The amount of a good or service that maximizes the net benefit to an individual or society, often considering factors like cost and utility.