When Managers Who Express Positive Emotions Such as Happiness, Enthusiasm

question 31

Short Answer

When managers who express positive emotions such as happiness, enthusiasm, and appreciation trigger positive emotions in employees, the phenomenon of ___________ has occurred.

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Definitions:

Disrupts Consumers

Strategies or products that significantly alter consumer habits, expectations, or experiences in a market.

Continuous Innovation

The ongoing development and implementation of new ideas, products, or processes, aiming to sustain and enhance competitive advantage.

Reminder Advertising

Advertising designed to keep the brand name in front of consumers or to remind them to purchase the product again.

Personal Selling

A marketing strategy where sales representatives directly interact with customers to provide information and sell products or services.