Match Each of the Following Terms to Its Definition

question 5

Multiple Choice

Match each of the following terms to its definition:
I. NOOK
II. Kindle
III. e-text
IV. e-reader
V. E ink

• A) Textual information captured digitally
• B) Sharp grayscale representation of text
• C) Sold by Amazon
• D) Device that displays e-text
• E) Sold by Barnes and Noble

Distinguish levels of conceptualization in leadership research (dyadic, group, organizational).

Understand the fundamental concepts and theories of ethics relevant to public relations.

Differentiate among various ethical theories including utilitarianism, absolutism, and agent-based ethics.

Recognize the role and significance of ethical decision-making in the practice of PR.

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Definitions:

Eric Berne

A psychiatrist and the founder of the transactional analysis theory in psychology.

Avoid-avoid

A decision-making dilemma involving choosing between two undesirable options.

Inner Conflict

An internal mental conflict arising from conflicting thoughts or desires.

Values Conflict

Conflict that occurs when one set of values clashes with another, and a decision has to be made.