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Troy is frequently accused of day-dreaming during class.The problem has become annoying enough that his teacher has requested medical testing.These behaviors suggest the possible occurrence of
Linking Value
Refers to the perceived benefit or worth that connects a consumer with a product, service, or brand, enhancing its value beyond its intrinsic properties.
Use Value
The utility or practical benefit derived from the consumption or use of a good or service.
Luxury Brands
Brands that are characterized by their high quality, exclusivity, and association with prestige and sophistication.
Symbolic Value
Refers to the significance that a product or service holds beyond its functional utility, often derived from its meaning within a culture or context.
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