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A risk-return trade-off is the idea that:
Profit Margin
Measures the percentage of each dollar of sales that results in net income; computed by dividing net income by net sales.
Gross Profit
The difference between sales revenue and the cost of goods sold, indicating how efficiently a company is producing or sourcing its products.
Net Income
The amount of money a company earns after subtracting all its expenses from its total revenues.
Acid-test Ratio
A financial measurement of a company's immediate liquidity position, calculated by dividing liquid assets by current liabilities.
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