The "30-Day Rule" Requires Direct Marketers to ________

question 111

Multiple Choice

The "30-day rule" requires direct marketers to ________.

• A) ship orders within 30 days of receipt or notify customers of delays
• B) have 30 days worth of inventory on hand based on normal sales rates
• C) notify consumers of any delay by mail, phone, fax, or computer
• D) cancel orders if they cannot be shipped within 30 days of receipt

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Definitions:

Chemotherapeutic

Relating to the treatment of disease, specifically cancer, by chemical substances or drugs.

Taxol

A complex diterpene alkaloid used as a chemotherapeutic agent, derived from the bark of the Pacific yew tree, Taxus brevifolia.

Ketones

Organic molecules defined by the presence of a carbonyl group (C=O) attached to two carbon atoms.

Aldehydes

Organic compounds characterized by the presence of a carbonyl group connected to at least one hydrogen atom, with the general formula R-CHO.