Direct Selling Is Not Considered Part of Direct Marketing Since

question 8

Multiple Choice

Direct selling is not considered part of direct marketing since ________.

• A) personal communication is used to initiate customer contact
• B) no database is maintained
• C) consumers do not interact with the firm
• D) orders are not typically placed via mail or computer

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Definitions:

Securities & Exchange Commission

A federal agency in the United States tasked with overseeing the securities markets and safeguarding the interests of investors.

Internal Auditors

Professionals who conduct audits within an organization to evaluate its various operations and controls for efficiency and compliance.

Securities & Exchange Commission

A U.S. government agency responsible for enforcing federal securities laws, regulating the securities industry, and overseeing the nation's stock and options exchanges.

Generally Accepted Accounting Principles

The standard framework of guidelines for financial accounting used in any given jurisdiction; generally known as GAAP.