An Example of Internal Secondary Data Is ________

question 27

Multiple Choice

An example of internal secondary data is ________.

• A) a new market research study conducted by an independent market research company
• B) a new market research study conducted by the firm's market research department
• C) a retailer's profit-and-loss statements
• D) annual reports of competitors

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Definitions:

Z-score

A numerical metric indicating how a value compares to the average of a set of values, shown by the number of standard deviations it is from the average.

P-value

The probability of observing a statistic as extreme as, or more extreme than, the observed value under the null hypothesis.

Hypothesis Test

An analytical technique in statistics that uses data gathered from a small group to investigate a claim about a characteristic of the larger population.

Battery Packs

Assemblies of batteries or cells arranged together to provide a specific voltage, capacity, or power level.