An Interactive Search Engine Within a Retailer's Site ________

question 37

Multiple Choice

An interactive search engine within a retailer's site ________.

• A) enables consumers to shop for a product from any Web page
• B) directs a consumer to a manufacturer's site for additional product information
• C) directs a consumer to related sites
• D) directs a consumer to product testing sites

---

Definitions:

Parasympathetic Arousal

The activation of the parasympathetic nervous system, leading to a state of relaxation and recovery after stress or danger.

Two-Factor Theory

A motivation theory, proposed by Herzberg, that suggests job satisfaction and dissatisfaction arise from two different sets of factors: hygiene factors and motivators.

Spillover Effect

A phenomenon where an event or behavior in one context or area affects another context or area, often observed in economics, psychology, and environmental science.

Parasympathetic Nervous System

A division of the autonomic nervous system responsible for conserving energy and restoring the body to a resting state after periods of stress or danger.