Examlex
a.Distinguish among functional,purchase motivation,market segment,and storability product groupings.
b.In what situation would you use each technique?
Restraints of Trade
Activities or factors that limit or obstruct the free trade and competition between businesses within a market.
Tying Contract
A requirement imposed by a seller that a buyer purchase another (or other) of its products as a condition for buying a desired product; a practice forbidden by the Clayton Act.
Sales Product
A good or service offered for sale by a business to customers in a market.
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