A"The Need-Satisfaction Approach Best Represents the Marketing Concept Applied to Retailing

question 90

Essay

a."The need-satisfaction approach best represents the marketing concept applied to retailing." Explain this statement.
b.Under what circumstances should retail salespersons use the canned sales approach?

Acknowledge the methodology and implications of research on sex differences in traits and abilities.

Comprehend the causes, symptoms, and neural characteristics of Alzheimer’s disease and other forms of dementia.

Appreciate the role of heredity, environment, and cultural influences on behavior and personality across the lifespan.

Differentiate between sex and gender in the context of biological and cultural determinants.

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Definitions:

Sales

The activity or business of selling products or services.

Partnership

A sanctioned business arrangement in which two or more persons co-manage and equally divide profits.

Total Contributions

The total sum of money given or invested in a particular context or over a period of time.

Ratio

The relationship between two numbers revealing how many times one can be contained within or contain the other.