_____ Can Be Described as Using an Organization's Database of Customers

question 5

Multiple Choice

_____ can be described as using an organization's database of customers and potential customers in order to promote products or services that an organization offers.

• A)Database mining
• B)Database marketing
• C)Data encapsulation
• D)Data normalization

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Definitions:

Shaping

A method of teaching new behaviors by rewarding successive approximations of the target behavior.

Reinforcement

In psychology, a stimulus or event that follows a behavior and increases the likelihood of that behavior being repeated.

Shaping

A method of operant conditioning where successive approximations of a desired behavior are reinforced until the exact behavior is achieved.

Complex Sequence

A series of numbers or events which follow a specific pattern that is not immediately obvious.