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Which of the Following Explains Why Incumbents Can Still Lose

question 12

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Which of the following explains why incumbents can still lose in spite of the incumbency advantage?


Definitions:

Absorption Costing

An accounting system that factors in all production costs—direct labor, direct materials, and both fixed and variable manufacturing overheads—into the pricing of a product.

Cost-plus Pricing

is a pricing strategy where the selling price is determined by adding a specific markup to a product's cost.

Return on Investment

A performance measure used to evaluate the efficiency or profitability of an investment, calculated by dividing net profit by the cost of the investment.

Return on Investment

A measure of the profitability of an investment, calculated as the ratio of net profits to the initial cost of the investment.

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